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Branch Relationship Manager (BRM)
Job Description
Position : Branch Relationship Manager
Department : Customer Advisory Team
Function : CAT LOYALTY - Sales
Reporting to : Territory Manager ( Customer Advisory Team)
JOB SUMMARY
Is responsible for managing, developing & supervising the team with a key focus on Service to sales through relationship management, sales productivity-per-executive, thereby achieving sales & service targets.
KEY RESPONSIBILITIES:
Identify, interview and select sales executives with support from HR.
To meet the following productivity measures for the unit:
Premium per executive, case rate, persistency, retention and a high % of executives exceeding planned productivity standards
Exceed revenue targets Undertake joint field work with executives and observe/demonstrate successful selling skills
Conduct Fortnightly performance review (PRP) with executives
Help executives use the GOLD system for maximizing business from a given target market
Supervise daily activity plan of all executives to ensure that these are being fulfilled as per the desired levels
Ensure that all executives under supervision perform 100% as per the company’s rules and regulations wrt.
Need based selling, Compliance and Customer service Effectively manage, track and convert leads provided by the in- house telemarketing unit.
Engage with customers to provide quick response to customer queries, provide customer service.
Assist in Direct customer service policyholder’s complaint resolution. Ensure retention of in his allocated book of relations.
Educate team/ prospects about MNYL products vis-à-vis products of competition to enable them in taking appropriate decisions
MEASURES OF SUCCESS:
Target Achievements (Adj. AFYP, NOP, % Penetration in assigned book of relations of team & Product Mix)
Team G3 standard productivity (mainly case rate, case size & Collections) and % of executives consistently achieving G3 standards.
Retention of Team
Persistency of Portfolio
Process Compliance
Timeliness & accuracy of reports
% Collection (Plan Vs Actual)
Complaint Resolution /Customer satisfaction
Self Development: Induction/Certifications/Trainings/Completion of Licensing
DESIRED QUALIFICATIONS AND EXPERIENCE:
Graduate preferably with an MBA degree
Min. 5-7 years experience in handling of Sales Reps/Agents/DSAs
Key Details:
Must have team leading experience for 3 to 4 years
Life Insurance experience of minimum 7-8 years
Should be from Life Insurance sales (No BANCA)
Age not more than 40 Years
Must be a local
Should be from Direct channel
Generating at least 1.5 Cr+ Business annually in Current or Last Company
About Company
Founded in 2000, one of India's Top Life Insurance Companies with a gross written premium of INR 29,529 Cr, as per the annual audited financials for FY2023-24. Offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. Built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery and trained human capital.